Video Library Leads Program for CalHFA Preferred Loan Officers
CalHFA recognizes loan officers who demonstrate their commitment to serving low to moderate income homebuyers with CalHFA first mortgage programs. Loan officers who have achieved the minimum number of closed and purchased CalHFA first mortgage loans will receive complimentary customer leads from CalHFA. These loan officers, called CalHFA's Preferred Loan Officers, will receive preferential listing on CalHFA's website and receive leads. CalHFA's Preferred Loan Officers with the highest volume of closed CalHFA first mortgage loans annually will be eligible to become a CalHFA Lending Hero. CalHFA Lending Heroes will be highlighted on our website with a picture and bio for all prospective homebuyers to see.
What is a CalHFA Lending Hero? How can I become a CalHFA Preferred Loan Officer and begin to obtain loan leads?
Am I Eligible to participate in the Leads Program?
What's required of me once I am accepted as a PLO to receive CalHFA leads?
How will I receive and respond to CalHFA about leads?
What happens if I don't follow up on the Lead or if I go on vacation and don't have access to a computer?
What happens if a caller complains about my service?
Molly Ellis, Training and Outreach Manger - 916.326.8680
Leanne Walker, Training and Outreach Specialist - 916.326.8690
Catherine Relyea, Housing Finance Associate - 916.326.8077
Leads Program Info - email@example.com
The Scenario Calculator helps you compare CalHFA loans to determine what loan scenario works best for your client.
Dates for February & March Lender Training have been posted
Program Bulletin #2022-13 - Increased Loan Limits and Updated Maximum Loan Amount for CalHFA VA
Program Bulletin #2022-12 - CalHFA will Pause the ADU Grant Program
Program Bulletin #2022-11 - New CalHFA State Reporting Disclosure
Latest eNews Announcements
eNews 12/02/22: Change of Subscription Service
eNews 12/01/22: CalHFA subordinate loan program guideline reminders
eNews announcements can be found on our Archived Page