Video Library Sales Tools & Marketing Materials

Borrower Marketing Materials | Loan Officer/Realtor Tools & Reference Materials

The following materials are grouped by their intended audience. Please scroll down or use the links below to view the pieces in each category to make your selection.

To download and print a PDF file of a marketing piece, click the link of the version you would like in the "Size & Link" column. Please note that when downloading files, depending on the size, you may experience a download delay before the entire PDF will appear on your screen.

Borrower Marketing Materials
Preview Description Download & Item Number
Dream For All Shared Appreciation Loan Program Flyer

Dream For All Shared Appreciation Loan Program Flyer

This flyer provides a summary, features and benefits of the Dream For All Shared Appreciation Loan Program.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.
English

DFA Flyer

DFA Fillable Flyer

Spanish

DFA Spanish Flyer

DFA Spanish Fillable Flyer

Dream For All Shared Appreciation Loan Program Toolkit

Dream For All Social Media Toolkit

This toolkit provides proposed messaging and visuals to promote the program across all media platforms and acts as a guide to ensure a cohesive look and feel throughout the campaign’s promotional period.

Updated: 02-2024

DFA Toolkit

MyHome Assistance Program (MyHome) Flyer

MyHome Assistance Program (MyHome) Flyer

This flyer provides a summary, features and benefits of the MyHome assistance program.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

English

MyHome Flyer

MyHome Fillable Flyer

Spanish

MyHome Spanish Flyer

MyHome Spanish Fillable Flyer

CalPLUS w/ ZIP Flyer

CalPLUS w/ ZIP Flyer

This flyer provides a summary, features and benefits of the CalPLUS w/ ZIP first mortgage, FHA and Conventional programs.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

English

CalPLUS w/ ZIP Flyer

CalPLUS w/ ZIP Fillable Flyer

Spanish

CalPLUS w/ ZIP Spanish Flyer

CalPLUS w/ ZIP Spanish Fillable Flyer

 

CalHFA VA Program Flier

CalHFA VA Program

This flyer provides a summary, features and benefits of the CalHFA VA program.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

English

CalHFA VA Flyer

CalHFA VA Fillable Flyer

Spanish

CalHFA VA Spanish Flyer

CalHFA VA Spanish Fillable Flyer

CalHFA USDA Program Flyer

CalHFA USDA Program

This flyer provides a summary, features and benefits of the CalHFA USDA program.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

English

CalHFA USDA Flyer

CalHFA USDA Fillable Flyer

Spanish

CalHFA USDA Spanish Flyer

CalHFA USDA Spanish Fillable Flyer

Lending Heroes Flyer

Lending Heroes Flyer

This flyer provides a general summary of benefits for using a CalHFA loan and reasons why our programs are affordable, dependable and possible. Hand out this flyer at your event to help you become a homebuyer's lending hero.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.
  • Fillable co-brand flyer that allows you to input information for two businesses.

Paper Size: 8.5x11

English

Lending Heroes Flyer

Lending Heroes Fillable Flyer

Lending Heroes Fillable Co-brand Flyer

Spanish

Lending Heroes Spanish Flyer

Lending Heroes Spanish Fillable Flyer

Lending Heroes Spanish Fillable Co-brand Flyer

Korean

Lending Heroes Korean Flyer

203(h) Program Flyer

203(h) FHA Loan for Disaster Victims

This flyer provides a summary, features and benefits of the 203(h) program.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

English

203(h) Flyer

203(h) Fillable Flyer

Limited 203(k) Program Flyer

Limited 203(k) Program

This flyer provides a summary, features and benefits of the Limited 203(k) program.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

English

Ltd. 203(k) Flyer

Ltd. 203(k) Fillable Flyer

HUD 184 Option Flyer

HUD 184 Option

This flyer provides a summary, features and benefits of the HUD 184 Option.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

English

HUD 184 Flyer

HUD 184 Fillable Flyer

CalHFA and Listing Agents: a Great Team!

CalHFA and Listing Agents: a Great Team! Flyer

Provides a brief introduction to CalHFA product benefits to Listing Agents.

Paper Size: 8.5x11

English

CalHFA and Listing Agents Flyer

CalHFA and Listing Agents Fillable Flyer

5 Easy Steps to Buying Flyer

5 Easy Steps to Buying Your First Home Flyer

A plain-language guide to the basic steps of homebuying, geared to the first-time homebuyer.

Paper Size: 8.5x11

English

5 Easy Steps flyer

Spanish

5 Easy Steps Spanish flyer

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Loan Officer/Realtor Tools & Reference Materials
Preview Description Download & Item Number
Conventional Flow Chart

Loan Submission, Review and
Purchase Flowchart for CalHFA Loans

This step by step chart displays the process of a loan file from reservation to purchase.

Paper Size: 8.5x11

English

CalHFA Flowchart

Conventional Matrix

Conventional Loan Programs Matrix

View details of all Conventional programs on one page.

Paper Size: 8.5x14

REV 01/18/24
English

Conventional Matrix

Other Government Matrix

Government Loans Matrix

View details of all Government Loans on one page.

Paper Size: 8.5x14

REV 01/01/24
English

Government Matrix

Sign Rider 1

Sign Rider #1

Sign Rider Designs are intended for real estate professionals.

#Sign Rider 1
English

Sign Rider

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Latest Videos

Phase II: CA Dream For All Shared Appreciation Loan Program Training Thumbnail Phase II: CA Dream For All Shared Appreciation Loan Program Training

Scenario CalculatorLoan Scenario Calculator

The Scenario Calculator helps you compare CalHFA loans to determine what loan scenario works best for your client.


News & Updates

Latest Bulletins

Program Bulletin #2024-04 - Updated Subordinate Loan Documents

Program Bulletin #2024-03 - CalHFA to Administer Next Round of Dream For All Shared Appreciation Loan Funding

Program Bulletin #2024-02 - CalHFA Updated Lender Manual


Latest eNews Announcements

eNews 02/20/24: CalHFA Announces Dream For All Phase 2

eNews 02/02/24: CalHFA Lender Update: Phase II: CA Dream For All Shared Appreciation Loan Program Training Video

eNews announcements can be found on our Archived Page