Video Library Sales Tools & Marketing Materials

Borrower Marketing Materials | Loan Officer/Realtor Tools & Reference Materials

The following materials are grouped by their intended audience. Please scroll down or use the links below to view the pieces in each category to make your selection.

To download and print a PDF file of a marketing piece, click the link of the version you would like in the "Size & Link" column. Please note that when downloading files, depending on the size, you may experience a download delay before the entire PDF will appear on your screen.

Borrower Marketing Materials
Preview	Description	Download & Item Number
	Making Home Possible See how the California Housing Finance Agency can get you into your first home!	Paper Size: 11x11 English Making Home Possible
	CalHFA VA Program This flyer provides a summary, features and benefits of the CalHFA VA program. Flyer options include: Standard printable flyer Fillable flyer that allows you to input your contact information prior to printing.	Paper Size: 8.5x11 #HO10X English CalHFA VA Flyer CalHFA VA Fillable Flyer #HO10X-SPA Spanish CalHFA VA Spanish Flyer CalHFA VA Spanish Fillable Flyer
	CalHFA USDA Program This flyer provides a summary, features and benefits of the CalHFA USDA program. Flyer options include: Standard printable flyer Fillable flyer that allows you to input your contact information prior to printing.	Paper Size: 8.5x11 #HO10X English CalHFA USDA Flyer CalHFA USDA Fillable Flyer #HO10X-SPA Spanish CalHFA USDA Spanish Flyer CalHFA USDA Spanish Fillable Flyer
	Lending Heroes Flyer This flyer provides a general summary of benefits for using a CalHFA loan and reasons why our programs are affordable, dependable and possible. Hand out this flyer at your event to help you become a homebuyer's lending hero. Flyer options include: Standard printable flyer Fillable flyer that allows you to input your contact information prior to printing. Fillable co-brand flyer that allows you to input information for two businesses.	Paper Size: 8.5x11 #HO101 English Lending Heroes Flyer Lending Heroes Fillable Flyer Lending Heroes Fillable Co-brand Flyer #HO101-SPA Spanish Lending Heroes Spanish Flyer Lending Heroes Spanish Fillable Flyer Lending Heroes Spanish Fillable Co-brand Flyer HO101-KOR Korean Lending Heroes Korean Flyer
	CalPLUS w/ ZIP Flyer This flyer provides a summary, features and benefits of the CalPLUS w/ ZIP first mortgage, FHA and Conventional programs. Flyer options include: Standard printable flyer Fillable flyer that allows you to input your contact information prior to printing.	Paper Size: 8.5x11 #HO10A English CalPLUS w/ ZIP Flyer CalPLUS w/ ZIP Fillable Flyer #HO10A-SPA Spanish CalPLUS w/ ZIP Spanish Flyer CalPLUS w/ ZIP Spanish Fillable Flyer
	MyHome Assistance Program (MyHome) Flyer This flyer provides a summary, features and benefits of the MyHome assistance program. Flyer options include: Standard printable flyer Fillable flyer that allows you to input your contact information prior to printing.	Paper Size: 8.5x11 #HO10B English MyHome Flyer MyHome Fillable Flyer #HO10B-SPA Spanish MyHome Spanish Flyer MyHome Spanish Fillable Flyer
	Limited 203(k) Program This flyer provides a summary, features and benefits of the Limited 203(k) program. Flyer options include: Standard printable flyer Fillable flyer that allows you to input your contact information prior to printing.	Paper Size: 8.5x11 #HO10A English Ltd. 203(k) Flyer Ltd. 203(k) Fillable Flyer #HO10D-SPA Spanish Download Spanish Flyer
	HUD 184 Option This flyer provides a summary, features and benefits of the HUD 184 Option. Flyer options include: Standard printable flyer Fillable flyer that allows you to input your contact information prior to printing.	Paper Size: 8.5x11 #HO10X English HUD 184 Flyer HUD 184 Fillable Flyer
	CalHFA and Listing Agents: a Great Team! Flyer Provides a brief introduction to CalHFA product benefits to Listing Agents.	Paper Size: 8.5x11 #HO60 English CalHFA and Listing Agents Flyer CalHFA and Listing Agents Fillable Flyer
	5 Easy Steps to Buying Your First Home Flyer A plain-language guide to the basic steps of homebuying, geared to the first-time homebuyer.	Paper Size: 8.5x11 #HO21 English 5 Easy Steps flyer (139KB) #HO21-SPA Spanish 5 Easy Steps Spanish flyer (140KB)
	Home Financing For Disaster Victims This flyer provides a summary, features and additional benefits for this program.	Paper Size: 8.5x11 #HO10A English Disaster Victims Flyer Disaster Victims Fillable Flyer #HO10-SPA Spanish Disaster Victims Spanish Flyer Disaster Victims Spanish Fillable Flyer

Loan Officer/Realtor Tools & Reference Materials
Preview	Description	Download & Item Number
	Loan Submission, Review and Purchase Flowchart for CalHFA Loans This step by step chart displays the process of a loan file from reservation to purchase.	Paper Size: 8.5x11 #HO54 English CalHFA Flowchart (96kb)
	Conventional Loan Programs Matrix View details of all Conventional programs on one page.	Paper Size: 8.5x14 REV 05/01/20 English Conventional Matrix (189kb)
	Government Loans Matrix View details of all Government Loans on one page.	Paper Size: 8.5x14 REV 05/01/20 English Government Matrix (137kb)
	Sign Rider #1 Sign Rider Designs are intended for real estate professionals.	#Sign Rider 1 English Sign Rider