Video Library Sales Tools & Marketing Materials

Borrower Marketing Materials | Loan Officer/Realtor Tools & Reference Materials

The following materials are grouped by their intended audience. Please scroll down or use the links below to view the pieces in each category to make your selection.

To download and print a PDF file of a marketing piece, click the link of the version you would like in the "Size & Link" column. Please note that when downloading files, depending on the size, you may experience a download delay before the entire PDF will appear on your screen.

Borrower Marketing Materials
Preview Description Download & Item Number
Making Home Possible

Making Home Possible

See how the California Housing Finance Agency can get you into your first home!

Paper Size: 11x11

English

Making Home Possible

CalHFA VA Program Flier

CalHFA VA Program

This flyer provides a summary, features and benefits of the CalHFA VA program.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

#HO10X
English

CalHFA VA Flyer

CalHFA VA Fillable Flyer

#HO10X-SPA
Spanish

CalHFA VA Spanish Flyer

CalHFA VA Spanish Fillable Flyer

CalHFA USDA Program Flyer

CalHFA USDA Program

This flyer provides a summary, features and benefits of the CalHFA USDA program.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

#HO10X
English

CalHFA USDA Flyer

CalHFA USDA Fillable Flyer

#HO10X-SPA
Spanish

CalHFA USDA Spanish Flyer

CalHFA USDA Spanish Fillable Flyer

Lending Heroes Flyer

Lending Heroes Flyer

This flyer provides a general summary of benefits for using a CalHFA loan and reasons why our programs are affordable, dependable and possible. Hand out this flyer at your event to help you become a homebuyer's lending hero.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.
  • Fillable co-brand flyer that allows you to input information for two businesses.

Paper Size: 8.5x11

#HO101
English

Lending Heroes Flyer

Lending Heroes Fillable Flyer

Lending Heroes Fillable Co-brand Flyer

#HO101-SPA
Spanish

Lending Heroes Spanish Flyer

Lending Heroes Spanish Fillable Flyer

Lending Heroes Spanish Fillable Co-brand Flyer

HO101-KOR
Korean

Lending Heroes Korean Flyer

CalPLUS w/ ZIP Flyer

CalPLUS w/ ZIP Flyer

This flyer provides a summary, features and benefits of the CalPLUS w/ ZIP first mortgage, FHA and Conventional programs.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

#HO10A
English

CalPLUS w/ ZIP Flyer

CalPLUS w/ ZIP Fillable Flyer

#HO10A-SPA
Spanish

CalPLUS w/ ZIP Spanish Flyer

CalPLUS w/ ZIP Spanish Fillable Flyer

 

MyHome Assistance Program (MyHome) Flyer

MyHome Assistance Program (MyHome) Flyer

This flyer provides a summary, features and benefits of the MyHome assistance program.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

#HO10B
English

MyHome Flyer

MyHome Fillable Flyer

#HO10B-SPA
Spanish

MyHome Spanish Flyer

MyHome Spanish Fillable Flyer

Limited 203(k) Program Flyer

Limited 203(k) Program

This flyer provides a summary, features and benefits of the Limited 203(k) program.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

#HO10A
English

Ltd. 203(k) Flyer

Ltd. 203(k) Fillable Flyer

#HO10D-SPA
Spanish

Download Spanish Flyer

HUD 184 Option Flyer

HUD 184 Option

This flyer provides a summary, features and benefits of the HUD 184 Option.

Flyer options include:

  • Standard printable flyer
  • Fillable flyer that allows you to input your contact information prior to printing.

Paper Size: 8.5x11

#HO10X
English

HUD 184 Flyer

HUD 184 Fillable Flyer

CalHFA and Listing Agents: a Great Team!

CalHFA and Listing Agents: a Great Team! Flyer

Provides a brief introduction to CalHFA product benefits to Listing Agents.

Paper Size: 8.5x11

#HO60
English

CalHFA and Listing Agents Flyer

CalHFA and Listing Agents Fillable Flyer

5 Easy Steps to Buying Flyer

5 Easy Steps to Buying Your First Home Flyer

A plain-language guide to the basic steps of homebuying, geared to the first-time homebuyer.

Paper Size: 8.5x11

#HO21
English

5 Easy Steps flyer (139KB)

#HO21-SPA
Spanish

5 Easy Steps Spanish flyer (140KB)

Home Financing For Disaster Victims

Home Financing For Disaster Victims

This flyer provides a summary, features and additional benefits for this program.

Paper Size: 8.5x11

#HO10A
English

Disaster Victims Flyer

Disaster Victims Fillable Flyer

#HO10-SPA
Spanish

Disaster Victims Spanish Flyer

Disaster Victims Spanish Fillable Flyer

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Loan Officer/Realtor Tools & Reference Materials
Preview Description Download & Item Number
Conventional Flow Chart

Loan Submission, Review and
Purchase Flowchart for CalHFA Loans

This step by step chart displays the process of a loan file from reservation to purchase.

Paper Size: 8.5x11

#HO54
English

CalHFA Flowchart (96kb)

Conventional Matrix

Conventional Loan Programs Matrix

View details of all Conventional programs on one page.

Paper Size: 8.5x14

REV 05/01/20
English

Conventional Matrix (189kb)

Other Government Matrix

Government Loans Matrix

View details of all Government Loans on one page.

Paper Size: 8.5x14

REV 05/01/20
English

Government Matrix (137kb)

Sign Rider 1

Sign Rider #1

Sign Rider Designs are intended for real estate professionals.

#Sign Rider 1
English

Sign Rider

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Scenario CalculatorLoan Scenario Calculator

The Scenario Calculator helps you compare CalHFA loans to determine what loan scenario works best for your client.

News & Updates

Latest Bulletins

Program Bulletin #2020-09 - MyHome Interest Rate Decreases to 2.00%

Program Bulletin #2020-08 - Updated Income Limits for All CalHFA First and Subordinate Mortgages

Program Bulletin #2020-07 - Elimination of Sales Price Limits

Program Bulletin #2020-06 - Updated Debt-to-Income Ratio Requirements for All Borrowers

Latest Enews Announcements

Enews 08/26/20: Lakeview Disaster Guide

Enews 08/24/20: Resources for Fire Victims

Enews announcements can be found on our Archived Page